"There are many beautiful flowers in the world, such as roses, orchids, tulips, and magnolias. However, for me, the violet is the most special. Its beauty is not only in its delicate appearance but also in its deep meaning: it represents pure, sincere, and lasting love. That is why it is associated with fidelity in relationships, a value I consider the most important pillar of true love. I want my products to reflect the essence of the violet flower-an essential product in every woman's life. A space where not only belongings are kept but also feelings of love, happiness, peace, and joy. In Nicole Lee bags, there is only room for positive emotions, leaving no space for anything that does not nurture the soul. Just like the violet, I want each bag to be a symbol of beauty, loyalty, and unconditional love."

-Design Director & Vice President, Suzy Han